What’s your story?
I’m a copywriter, communications consultant and coach. I help organisations and individuals to tell their stories in authentic and impactful ways.
Insight Timer
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& Other Stories
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Uber
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Rimmel
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Oxfam
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TOMS
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Cartier
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UEFA
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Booking.com
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INTERSPORT
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Tommy Hilfiger
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Bugaboo
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UEFA
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Nike
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Converse
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International Olympics Committee
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UNIQLO
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Nikon
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Monsoon & Accessorize
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tonies ®
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COMME des GARÇONS
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ACCOR
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McArthurGlen
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ASICS
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Insight Timer 〜 & Other Stories 〜 Uber 〜 Rimmel 〜 Oxfam 〜 TOMS 〜 Cartier 〜 UEFA 〜 Booking.com 〜 INTERSPORT 〜 Tommy Hilfiger 〜 Bugaboo 〜 UEFA 〜 Nike 〜 Converse 〜 International Olympics Committee 〜 UNIQLO 〜 Nikon 〜 Monsoon & Accessorize 〜 tonies ® 〜 COMME des GARÇONS 〜 ACCOR 〜 McArthurGlen 〜 ASICS 〜
What I offer
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Copywriting & Communications
I have 20 years of experience across campaign, brand communications and digital copywriting as well as speech, editorial and academic writing. I specialise in helping clients to find their unique tone of voice.
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Consultancy & Brand Strategy
Creating clear and compelling strategies from disparate information is one of my strengths. I have a wealth of both public and private sector experience and have worked on a range of conscious marketing projects.
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Coaching & Workshops
I am a certified coach and help individuals at cross-roads in their lives and careers, helping them to rewrite their narratives in ways to help them thrive. I also run team-building and storytelling workshops for organisations.
— Bugaboo // Copywriting
“Fast and efficient, Jo is a calm and elegant copywriter with an unexpectedly bold writing style. She has a unique talent to listen to and understand what you need, translating jumbled thoughts into remarkable creative concepts.”
— Booking.com // Consulting
“Jo has a rare combination of skills - she is sharp, creative and hardworking. In our collaboration what set her apart was how she was able to turn vision into clear, actionable plans that in the end delivered real results.”
Copywriting & Communication
I have 20 years of experience across campaign, brand communications and digital copywriting as well as speech, editorial and academic writing. I specialise in helping clients to find their unique tone of voice. Clients have included Booking.com, UEFA, Converse, Bugaboo, Uber, Tommy Hilfiger and The International Olympics Committee. For several years I was also Head of Copy for Nike EMEA. If you’re into the details, you can download my full portfolio here or click on the link below for more information.
Consultancy & Brand Strategy
Creating clear and compelling strategies from disparate information is one of my strengths. I have a wealth of private sector experience, trained with Accenture as a Strategy Consultant and hold a Masters in International Development Management and Marketing. I particularly enjoy helping social impact clients to make their voices heard, and have worked on a range of conscious marketing projects.
Coaching & Workshops
I am a certified Professional Coach in Transformational Coaching with the International Coach Federation and have a diploma in Corporate and Leadership Coaching with The Coaching Academy. I’m also currently doing an MSc in Creative Writing for Therapeutic Purposes. I coach individuals at cross-roads in their lives and careers, helping them to rewrite their narratives in ways to help them thrive. I also run team-building and storytelling workshops for organisations.
— Ed, London // 1:1 Coaching